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Bookkeeper, Public Accountant

 

Follow-up Or Die - Your bookkeeper, public accountant Will Love You

It took me over three years to learn why I had been successful and also why I had been failing so bad in sales. Read this statistic about the importance of following up from an association of professional salesmen.

follow-up sales

It took me over three years to learn why I had been successful and also why I had been failing so bad in sales. It all boiled down to one thing: My ability and determination to Follow-up with prospects and with new customers and associates after their initial introduction to my product line!

Why so long to do a "duh" you might ask? Very simple! My trainers and mentors did not know to Follow-up either! This is part of the reason that salesmen have a very high failure rate. People do not understand marketing and thus the strategic importance of following up on prospects.

Read this statistic about the importance of following up from an association of professional salesmen. Their statistics show that the most sales by far are made from the 5th through the 12th contact! Here is the data they have compiled about on which contact sales are made:

2% of sales are made on the 1st contact
3% of sales are made on the 2nd contact
5% of sales are made on the 3rd contact
10% of sales are made on the 4th contact
80% of sales are made on the 5th-12th contact

Realizing that, don't you think it would be good to go out and learn how to be a good salesman? Your mentors are providing that for you right now so listen up. (They are aren't they? If not, better find a good mentor as going it on your own in any sales business is suicide!) Like in any education process, it is good to go out and READ more about what successful people do in your chosen field to make the success they have. People like Tom Hopkins, Zig Ziegler, Jim Rohn, A. L. Williams and others are all expert salesmen who are now in the training mode of helping others understand the techniques that got them where they are today.

So, back to the statistics. 80% of all sales are made from the 5th through the 12th contact! Wow! Are you beginning to see why your closing rate is so low?

Gil Cargill, a former VP Sales from IBM who now is a sales management consultant provided the following statistics from the Sales & Marketing Management Institute that are interesting relative to how all buyers identify and pursue buying plans:
(1) 87% of all leads are never pursued
(2) 45% - 63% of the all leads eventually buy the product or service from someone
(3) 48% of all sales leads that are pursued are dropped after the first call/meeting
(4) 80% of all sales close after the fifth contact/meeting (see above)
(5) 73% of sales people do not have a growth plan for their top five accounts

His main point was that effective business development methods ensure we are "in front of the customer" when he/she make the sales decision. Tenacity and planning are more important than eloquence!

Here is another example of why repeated exposure is important. How many times a day do you see or hear about Coca-Cola or McDonalds or Pepsi? I know there is a statistic somewhere on this but I'm betting it's in the dozens or higher per merchandiser. You hear Coke ads, you see them on billboards, you see them in magazines, on TV, on radio, and on and on.

Why? You already know you like Coke. You already know where to buy it. You already know the cost or nearly so. Why does Coke pay millions per month in advertising costs? One reason and one reason only: To keep Coke on your mind as often as possible so you will be more likely to crave it and therefore buy it. They want you to think of Coke as often as humanly possible!

You should consider marketing your products or services to your buying prospects the same way. It's war out there where everyone is vying for part of the consumers mind. You don't have to play dirty to win but you MUST play the game HARD consistently, persistently and with the utmost determination to succeed.

That means getting your message in front of the prospect repeatedly over the course of time from your initial introduction to him until he tells you to stop sending information. This may seem drastic, but who will be sending your prospect information if you are not? Guaranteed it will be someone else who will be there when the time is right for the prospect and you will have lost a sale because you failed to continually stay in the prospects face.

"I don't have the time to do that!" you say.

"YOU MUST" I say!

You can either do it manually with pencil and paper records. Or, you can do it with some sort of database reminder system. Or with a folder system either manual or electronic. Or, you can let technology do it for you!

I vote for letting technology do it for me! One system that I use takes my prospect from the initial "Send Info" request through infinite Follow-ups! All automatically. That's right! Automatically, out of my hands. The system just lets me know who requested info and when and it does the rest for me.

(WARNING!!! The auto responder above has "Sales Letters" in it. "Oh my God! Not another article that markets someone else's products!" YES! It HAS to promote something for you to see what a GOOD marketing system/campaign looks like. If you can not stomach seeing a marketing campaign for my product line or are afraid it might make you buy something, then don't click it. I have been accused of scamming folks when I put the above paragraphs in this article above so I wanted to warn you about what you are getting yourself indoctrinated ahead of time to let you opt out of learning how expert marketers do their marketing.)

The result from that a/r sequence:
Prospects call or email me; "I'm ready! Tell me what to do next!"

Read what one of the auto responder sites says about Follow-up:

Q. How much would you expect to increase your sales if you made 4 or more follow-up e-mail communications?
A. 173% (E-Marketing Today).

Q. If you doubled this communication rate, could you expect even greater returns?
A. Many customers are showing increases of over 400%

My mentors think I'm a master salesman. WRONG! I'm a master educator and use systems to do it for me. I could never find all the time and organization to Follow-up with hundreds of prospects like automated systems can. All I did was write the initial copy of the outgoing emails (actually, my mentors wrote some of them) and load them up into the system and told it how far apart to space the emails.

BUT! Don't think technology will do it all for you. You can close another 20% or more of your contacts with personal contact. People buy "You" as much or more than they buy a product or service. Personal contact makes you into a real person instead of a simple email address or Fax-On-Demand piece of paper.

I most highly recommend calling your prospects. I don't care if you are good on the phone or not. Don't try to "sell" anything on the phone, don't make up a canned pitch like some insurance salesman or mortgage broker. Just strike up a conversation and see what concerns they have. Answer their concern(s) if you can or promise to get back to them via phone, fax or email with an answer. Always be polite and honest and you will be amazed at how many folks respond positively to you. Use others for three-ways until you get the hang of it. It will add an invaluable measure of success to your business.

Finally, you MUST have a good message, good product, good prices and a better deal than everyone else your consumer has seen. If you Follow-up religiously with crummy messages, poor grammar, writing that is not client-centered and benefit-focused, you will NOT see more sales no matter how many times you Follow-up. A lot of that "better deal" is YOU too but your written message must be powerful and totally client-centered. If you are not a good writer, find a seasoned copywriter to help you work up the hard-hitting pieces you will need.

So, what are the rules here?

1. Follow-up from 5 to 12 times to get in that 80% bracket.

2. Let technology do the Follow-up for you.

3. Call your prospects on the phone and make a friend.

4. Use client-centered, benefit-focused copy to get your message across.

By the way, depending on what you are selling in products or services, almost everyone is a potential customer most likely, if not now, then in the future. Do you think it makes sense to keep in contact with them? If you said YES, you are right!

How can you do that without pitching them on your product they don't want or need now?

a: Start a periodic ezine and Follow-up weekly with useful information!
b: Have them read some of the articles on my site to see if they are potential candidates:

Remember; the fortune is in the Follow-up. Your bookkeeper, public accountant will love you if you do Follow-up. You will be out of business if you don't.

 

Quick Way To bookkeeper, public accountant New York

Quick Way To bookkeeper, public accountant New York - Guaranteed Quickly and Easily!

bookkeeper, public accountant New York

In New York, you can study to become just about anything you could imagine; bookkeeper, public accountant, nurse, beekeeper, or paralegal. But an bookkeeper, public accountant in New York said he let his client claim this one, if she could prove her earnings improved. tax bookkeeper, public accountant location: new york, ny salary: $70k... Barbera had been working as an bookkeeper, public accountant for a New York bank when Collier's magazine bought a cartoon he had created.

An bookkeeper, public accountant may give tax advice and prepare tax returns. An bookkeeper, public accountant who will understand your industry, company, and personal tax situation. Private practice bookkeeper, public accountants are usually associated with statutory audits and tax whereas management bookkeeper, public accountants are associated with strategic management and financial decision-making. tax law grants bookkeeper, public accountants a limited form of bookkeeper, public accountant-client privilege. we are also outstanding tax bookkeeper, public accountants and auditors, providing traditional and specialty services in an extraordinary way. Tax season has always been a busy time for bookkeeper, public accountants as they prepare end of y
ear financial statements for individuals and businesses.

Assisting clients in preparing either business or personal tax statements and providing advice on taxation matters are some of the duties of taxation bookkeeper, public accountants. People seek the advice of bookkeeper, public accountants to help them budget and prepare income tax forms. Tax bookkeeper, public accountants also advise companies on the tax advantages and disadvantages of certain business decisions. Some bookkeeper, public accountants specialize in tax matters and help people prepare income tax returns. In preparing tax forms, bookkeeper, public accountants must add up income from the various sources. I would prefer to use one of the tax services on the Internet, rather than pay for an bookkeeper, public accountant.

As Staff bookkeeper, public accountant, the successful candidate will be responsible for all general accounting & bookkeeping matters, including reconciliation, financial reporting, journal entries, invoicing and collections. Differs from the bookkeeper, public accountant II which involves full-performance accounting & bookkeeping work performing a wide variety of accounting & bookkeeping and related fis
cal management tasks. Upon the return of the bookkeeper the bookkeeper, public accountant's primary responsibility will be to oversee the accounting & bookkeeping function and manage the accounting & bookkeeping staff. an immediate opening for a Cost bookkeeper, public accountant; duties will include responsibility for Cost accounting & bookkeeping in a... Additionally, much accounting & bookkeeping work is performed by uncertified individuals, who may be working under the supervision of a certified bookkeeper, public accountant. This guide will help you understand what your business accounting & bookkeeping needs are and how an bookkeeper, public accountant can help you with them. While both of these situations have levelled out, there remains a strong demand for qualified bookkeeper, public accountants and accounting & bookkeeping graduates.

We cover senior interim bookkeeper, public accountant jobs across all sectors including banking, finance, accounting & bookkeeping, insurance, legal, sales, marketing, IT, manufacturing, management consulting and public sector. Most bookkeeper, public accountant positions require at least a bachelor's degree in accounting & bookkeeping. The bookkeeper, public accountant will perform multiple duties related to accounting & bookkeeping functions of the organization within established deadlines. The Board licenses certified public bookkeeper, public accountants and public accounting & bookkeeping firms. As a Staff bookkeeper, public accountant to the Finance team in general accounting & bookkeeping, your primary responsibilities will include monthly closings, budget/variance operational analysis and account reconciliation. Financial auditors and bookkeeper, public accountants are employed by auditing and accounting & bookkeeping firms throughout the private and public sectors, or they may be self-employed.

Formerly financial record-keepers, management bookkeeper, public accountants today share responsibilities and skill sets with internal consultants and business analysts. IMA is starting a journey to more effectively engage with and enhance the management bookkeeper, public accountant and finance professional's life. Management bookkeeper, public accountant including: Cost bookkeeper, public accountant who develops and directs systems so that costs can be recorded and analysed to work out each unit cost. Auditors require education, training and recognition as indicated for chartered bookkeeper, public accountants, certified general bookkeeper, public accountants or certified management bookkeeper, public accountants and Some experience as an bookkeeper, public accountant.

Today CA typically works in a dynamic global environment in roles as diverse as corporate leadership, management bookkeeper, public accountant, business analyst or sales management. Using special environmental cost assessment systems, environmental bookkeeper, public accountants help companies improve their decisions regarding product mixing, manufacturing, waste management options, and other areas. These Chartered bookkeeper, public accountants specialise in financial management and almost exclusively act as financial directors or managers for large corporations. Further more the management bookkeeper, public accountant works pro- actively on investigating and improving processes he or she is responsible for. The bookkeeper, public accountant shall work on short-term demand for management as well as for analytical and regular information to manage the business better. Usually, management bookkeeper, public accountants are part of executive teams involved in strategic planning or new-product development.

These qualifications mean the bookkeeper, public accountant has gone through numerous exams before qualifying as well as spent several years gaining practical experience. Qualified candidates must have 5 plus years experience as a cost bookkeeper, public accountant with experience in job costing, cost... Two years experience working as an bookkeeper, public accountant in a Finance function is essential, preferably in a financial reporting environment. OUTLOOK CPA bookkeeper, public accountants will continue to be in high demand, especially as states increase the education and experience requirements for the certification. It can be helpful if your bookkeeper, public accountant has experience of businesses of your size, in your sector or operating in your market. With experience, private practice bookkeeper, public accountants may be promoted to team managers, finance managers or senior partners. Three years of experience as an bookkeeper, public accountant Technician in state service will substitute for the one year of required experience. My internship with Deloitte pretty much made my pursuit to becoming an bookkeeper, public accountant a fantastic experience. http://www.accounting & bookkeeping-master-degree.com/bookkeeper, public accountant-new-york/

 

The Evolving Role of bookkeeper, public accountants

With products like Turbo Tax improving, many wonder where this leaves bookkeeper, public accountants. Ironically, the evolving role of bookkeeper, public accountants is helping people save on their taxes.

tax, taxes, finance, bookkeeper, public accountant, bookkeeper, public accountants, cpa, preparation, prepare, irs

With products like Turbo Tax improving, many wonder where this leaves bookkeeper, public accountants. Ironically, the evolving role of bookkeeper, public accountants is helping people save on their taxes.

The Evolving Role of bookkeeper, public accountants

Given the fact that paying taxes isn’t the most popular of tasks, most people don’t give much thought to the role of bookkeeper, public accountants. Going to your bookkeeper, public accountant is often viewed much like going to the dentist. It is not going to be fun, but it needs to be done. While a toothache isn’t fun, an audit is one of the biggest fears of most taxpayers. I guarantee you that no contestant would survive if the Fear Factor television show made them undergo a tax audit!

Given this situation, it is hardly surprising that most people view the role of an bookkeeper, public accountant as the preparation of confusing tax returns. With the advent of tax preparation software programs, many wonder why they need an bookkeeper, public accountant. More than a few bookkeeper, public accountants have probably wondered as much also.

There is no disputing the tax preparation software revolution has led to a different role for most bookkeeper, public accountants. Ironically, this is good for both taxpayers and bookkeeper, public accountants. No longer does an bookkeeper, public accountant count on spending time filing out tax returns. Heck, even bookkeeper, public accountants use software to do this now!

The role of bookkeeper, public accountants is now to do tax planning for their clients. The best bookkeeper, public accountant is one that drags you into his or her office once a year to look at your finances and plan a strategy to limit what you will pay the IRS. This should occur at some point during the beginning of the tax year, not a week before your tax returns are due!

Unfortunately, a majority of bookkeeper, public accountants never took this step since they were to busy preparing the mountain of tax returns the federal and state governments now require. The evolving role of bookkeeper, public accountants, however, has let them return to the traditional position of coming up with proactive strategies to limit your tax bill. This is more interesting for them and obviously beneficial for you.

Many thought tax software would eliminate much of the need for bookkeeper, public accountants. Ironically, the changes in their duties has returned them to their traditional role of giving tax planning advice.


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