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Article Marketing, Blog Marketing, Content  arketing & Online

 

Why You Should Be Syndicating Your Articles

Most webmasters know that providing entertaining and informative content on their website is a good way to generate traffic and keep that traffic coming back for more. One of the easiest ways to do this is by including articles that educate people about the topic or topics that your site covers.

For example: If you have a site that deals with pet products, your customers would likely benefit from and enjoy reading articles about pet training, pet nutrition and pet behavio...

articles, writing,marketing articles,syndicating

Most webmasters know that providing entertaining and informative content on their website is a good way to generate traffic and keep that traffic coming back for more. One of the easiest ways to do this is by including articles that educate people about the topic or topics that your site covers.

For example: If you have a site that deals with pet products, your customers would likely benefit from and enjoy reading articles about pet training, pet nutrition and pet behavior. And not only will your articles be beneficial to your current customers, they may also attract more and more visitors to your website.

You see, everyday millions upon millions of people are surfing the web looking for answers. They find the answers to their questions by typing in certain keywords on search engines. The engines then point them to sites and articles that provide the information that they are looking for. If you have the information they need and if your site ranks high enough on the search engines, they could be directed to your site. But if you don’t rank high enough, they may never even make it to your site even if you have the best information on the topic.

Why? Search engines like Google rank websites according to numerous factors. Some of those factors include content and how often it is updated and how often new content is added to it, but the main thing that search engines look for are links. Simply said, the more links that you have pointing to your website, the more popular it is in Google’s eyes and the better ranking it gets on search results.

You can add links in a variety of ways. You can manually go and add your URL to other site’s link pages or you can pay a fee and have an automated system link you to thousands of websites in the blink of an eye. One problem with these types of links, though, is that your link is listed on a page with hundreds of other links. Nobody is going to find your site this way. I mean, how many people actually look at those link pages anyway? And these types of links don’t account f
or much in the eyes of search engines either.

The best way that you can link to other sites is by giving them something beneficial to their customers, something that will attract customers and something that will contain a link back to your site like an article. Look at it this way, your pet product website might not rank that high on search engines, but what if you could find a site that ranks in the top 10 that deals with dog breeds. You could provide this website with articles on pet products that contain a link back to your site. Not only are you gaining customers one at a time, but you are also improving your ranking with Google with each link that you add.

Letting other people use your articles on their website is called article syndication. Article syndication has many benefits including product awareness, attracting visitors to your site and increasing your page rank on search engines such as Google.

· Product Awareness – Say there is someone out there who is really interested in home security and home security products. You just happen to have a site that sells home security systems. Now, each time that this person goes online to learn more about what’s new in home security, he is directed to articles distributed by your company. While he may have never clicked onto your site, he will still remember your name and the more that he sees your name connected with home security products, the more likely he will be to view you as a home security authority. Not only will this person likely purchase home security products from your site, he will probably tell his friends about you also.

· Attracting Visitors – When you catch someone’s eye with an informative article, they may want to see what else you know on the subject. By providing a link to your site in your articles, you can give people a way to search your site for other answers and articles.

· Increasing Rank – As mentioned earlier, the amount of links that you have pointing to your site increases your rank on search engines. The more articles tha
t you syndicate equal more links pointing to your site.

As you can see, there are many benefits to syndicating your articles. So, instead of asking yourself why you should syndicate, you should ask yourself why you’re not syndicated yet.

 

Why You Should Get Your Articles Syndicated

While there are numerous benefits to syndicating your articles, it is a time-consuming process. That is why many people only syndicate a few articles and do not fully realize the potential associated with syndicated articles. While not doubting the benefits of syndication, these people are just too busy to spend a great deal of time getting their articles syndicated.

Simply put, article syndication is the process of allowing other websites to publish your articles. For ex...

Articles, Syndicated

While there are numerous benefits to syndicating your articles, it is a time-consuming process. That is why many people only syndicate a few articles and do not fully realize the potential associated with syndicated articles. While not doubting the benefits of syndication, these people are just too busy to spend a great deal of time getting their articles syndicated.

Simply put, article syndication is the process of allowing other websites to publish your articles. For example: Say you have a content site that provides tips on gardening and landscaping. You may want to post some “how to” articles on a site that sells seeds or gardening tools. If you provide content that is helpful enough, it may direct customers to your site in the search of more information and increase revenue for your site.

Syndication also helps make your name synonymous with a certain products or services much in the same way that advertising does on the radio and TV. You know how it is. Those car insurance commercials leave catchy jingles and cute images in your head until the only thing that comes to your mind when you think about car insurance is that cute little lizard.

Well article syndication helps your website in much the same way. You see, most people who search on the web for advice on certain topics do so more than once. So, the more that they see articles on topics that interest them coming from your company, the more likely they are to think about you as an authority in the field and someone with whom they would like to do business.

Article syndication also helps increase your search engine ranking by linking more websites to yours. And it is well-known that many top search engines like Google rank sites according to how many links they have pointing at them.

But as mentioned earlier, syndication is a lengthy process if done manually. In order to syndicate your articles, you have to first find websites that would benefit from your content and are likely to draw the types of customers that you are looking for. Once you find these sites, you have to market your articles to the site’s webmaster. Meaning, that you have to sell your site’s importance and prove to the webmaster why your articles would be beneficial for his or her site. Only after you have successfully negotiated syndication can you exchange information that would link your sites together. As you can see, this could take a great deal of your time and syndication is not guaranteed.

Another way that you can syndicate your articles is a little less hands on for you. What you do is create a linkable code on your website that allows other webmasters to receive your articles through a feed. All you have to do is update your information and all of the sites on which you are syndicated will be automatically updated. The only drawback to this is that you first have to get webmasters on your site and then, you have to get them to accept your feed. The most popular way of doing this is by indicating that your articles are available for syndication in a resource box below y
our article.

Perhaps the easiest way to attract webmasters to your articles is to enter them into an article syndication directory. These directories are regularly searched by webmasters looking to update their content.

When you submit your article into a directory, it is put into a browsing category that it pertains to. For example: If your articles involve tips for bidding on online auctions, they will be placed under a category called “online auctions” or something similar to it. This way it is easy for a webmaster searching for these types of articles to find exactly what he or she needs at the click of a button.

Once a webmaster chooses your article, you are syndicated and have earned another link and a higher ranking among search engines. Syndicating articles in this way also allows you to reach more webmasters than you ever would have been able to by going it alone.

Any one of these ways to get syndicated could work for you, but most people find that a combination of tactics achieve the best results. So, get busy and start syndicating. Oh, and don’t worry if you can’t write articles or don’t have the time to write them, there are also sites that will connect you with professional writers who will do all of the writing work for you.

 

Why You Should Get Your Articles Syndicated

While there are numerous benefits to syndicating your articles, it is a time-consuming process. That is why many people only syndicate a few articles and do not fully realize the potential associated with syndicated articles. While not doubting the benefits of syndication, these people are just too busy to spend a great deal of time getting their articles syndicated.

Simply put, article syndication is the process of allowing other websites to publish your articles. For ex...

Articles, Syndicated

While there are numerous benefits to syndicating your articles, it is a time-consuming process. That is why many people only syndicate a few articles and do not fully realize the potential associated with syndicated articles. While not doubting the benefits of syndication, these people are just too busy to spend a great deal of time getting their articles syndicated.

Simply put, article syndication is the process of allowing other websites to publish your articles. For example: Say you have a content site that provides tips on gardening and landscaping. You may want to post some “how to” articles on a site that sells seeds or gardening tools. If you provide content that is helpful enough, it may direct customers to your site in the search of more information and increase revenue for your site.

Syndication also helps make your name synonymous with a certain products or services much in the same way that advertising does on the radio and TV. You know how it is. Those car insurance commercials leave catchy jingles and cute images in your head until the only thing that comes to your mind when you think about car insurance is that cute little lizard.

Well article syndication helps your website in much the same way. You see, most people who search on the web for advice on certain topics do so more than once. So, the more that they see articles on topics that interest them coming from your company, the more likely they are to think about you as an authority in the field and someone with whom they would like to do business.

Article syndication also helps increase your search engine ranking by linking more websites to yours. And it is well-known that many top search engines like Google rank sites according to how many links they have pointing at them.

But as mentioned earlier, syndication is a lengthy process if done manually. In order to syndicate your articles, you have to first find websites that would benefit from your content and are likely to draw the types of customers that you are looking for. Once you find these sites, you have to market your articles to the site’s webmaster. Meaning, that you have to sell your site’s importance and prove to the webmaster why your articles would be beneficial for his or her site. Only after you have successfully negotiated syndication can you exchange information that would link your sites together. As you can see, this could take a great deal of your time and syndication is not guaranteed.

Another way that you can syndicate your articles is a little less hands on for you. What you do is create a linkable code on your website that allows other webmasters to receive your articles through a feed. All you have to do is update your information and all of the sites on which you are syndicated will be automatically updated. The only drawback to this is that you first have to get webmasters on your site and then, you have to get them to accept your feed. The most popular way of doing this is by indicating that your articles are available for syndication in a resource box below your article.

Perhaps the easiest way to attract webmasters to your articles is to enter them into an article syndication directory. These directories are regularly searched by webmasters looking to update their content.

When you submit your article into a directory, it is put into a browsing category that it pertains to. For example: If your articles involve tips for bidding on online auctions, they will be placed under a category called “online auctions” or something similar to it. This way it is easy for a webmaster searching for these types of articles to find exactly what he or she needs at the click of a button.

Once a webmaster chooses your article, you are syndicated and have earned another link and a higher ranking among search engines. Syndicating articles in this way also allows you to reach more webmasters than you ever would have been able to by going it alone.

Any one of these ways to get syndicated could work for you, but most people find that a combination of tactics achieve the best results. So, get busy and start syndicating. Oh, and don’t worry if you can’t write articles or don’t have the time to write them, there are also sites that will connect you with professional writers who will do all of the writing work for you.




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