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Article Marketing, Blog Marketing, Content  arketing & Online


Write Articles That Relate to Your Product or Service

If you want to make money online a good strategy that won't cost you a dime is to write articles that relate to your product or service.

write articles, writing articles,

If you want to make money online a good strategy that won't cost you a dime is to write articles that relate to your product or service.

Search Engines are constantly on the "look out" for freshly written content that has been submitted online. So how do you come up with ideas for your next article? Here are several suggestions that may help...

* Hang out in online forums. Watch what people are talking about. Look at the questions they are asking. The topics that are bringing the greatest number of visitors would make for an excellent article.

* Take a look at what information is being broadcast on TV, radio, newspapers, and online. This information is usually a hot topic.

* Read blogs. What are people posting about? What kind of comments are they leaving? What questions do they have? Blogs are the hot internet marketing medium right now and you can literally find them everywhere on any topic. This is an excellent source for your next article idea.

* Survey your current customers or website visitors. Ask them what kind of article they would like to see in your next ezine or published on your website.

* Check bookstores online. What are the top sellers? This can be a good way to come up with an article that catches the attention of what people are reading.

* Be seasonal. Write about what is going on that time of year. Holidays, festivals, sports, graduations, etc. all make for an article that someone will want to read.

* Write an article about a current fad. There is always something that is hot at the time and could make for interesting reading from you.

* Keep track of what your customers and prospects are asking you. If you get an email or phone call with a question this may make for a good article. Others may have the same question, but are afraid to ask it.

* Start a swipe file on what others are writing about. If it is of interest to you it will probably be of interest to others. Never plagiarize the work of others, but you can certainly get good ideas this way. The biggest benefit of a swipe file is having it handy to refer back to over and over whenever you are ready to write your article and are not sure what you want to write about.

Hopefully this will give you some ideas on how to come up with your next article. The internet marketer who can write interesting articles has a huge leg up on their competition. If you can master this strategy there is no limit to how much money you can make online.


Write Articles for One-way Links

One-way links to your site might sound harder than reciprocal links but in reality they are both a lot of work but not really hard. Consider article writing...

article, articles, link, campaign, search, engines, engine

The Internet has become a great tool or vehicle for many industries and is an option to be considered in their marketing plan. Any person, organization, or company can have a website created and hosted for the world to see their products and/or offerings. But having a website is not enough. With millions of websites on the web, how will people find the website? Word of mouth will only go so far and traditional advertising is expensive.

People find websites from search engines, but not all websites are listed. If your site is not listed in a search engine, your site will not achieve its potential. In the same sense if your site is listed on a search engine but is not listed in the top 20 for the selected category, your traffic will be very minimal. On the other hand if you were to be on the first page of a search result your traffic will increase significantly and if you are in the top 3 your traffic will again multiply.

Search engines use algorithms to rank websites according to key words. The problem is that no one knows what or how to break the algorithms to be the top site on all the major search engines. Sure there are companies that claim they know and they will charge you a fortune for their service, but the algorithms change constantly. So what can we do to help our rankings on the search engines?

For starters, content is still king, not only for rankings but also for keeping your visitors on your site. Content for a website should be natural and yet optimized for the search engines. If you focus only on optimizing your pages for the search engines will your visitors get your full message? Remember you want your visitors to stay on your site and always return, so it has to be interesting and intriguing for your visitors, not just 50 key words plastered on a webpage. Keep your content fresh for both the search engines and visitors. Both will love you.

Once you have your website up and running, develop a link campaign. A link campaign will consist of both one-way links to your site and reciprocal links with other sites. Reciprocal links are tough. Many sites will not reciprocate links unless you have a certain google page ranking. Some will reciprocate a link on conditions, so be flexible. And other will be nice and help the little guy out. I have found a link directory community to be very helpful in a reciprocating link campaign. You can find many by doing a search on any of the search engines.

One-way links to your site might sound harder than reciprocal links but in reality they are both a lot of work but not really hard. Consider article writing as a vehicle or tool for one-way links. To do this you write an article on virtually any subject you want. Sign up for an account on an article directory and publish your article. You may be wondering how this is going to help with my one-way link campaign. Here it is. All the article directories include an author resource box or bio at the end of each article. This is the perfect place to tell the world about the author and a little bit about your site (don’t forget to include a link). Just remember not to spam your site links in the resource box as most article directories frown on. Once your article is published in an article directory you would now have a one-way link to your site.

Here is another cool feature of the article directories. Most of them syndicate their content (articles submitted to their directory). This means other websites may potentially have your article along with your resource box or bio on their site as well giving you another one-way link.

Just remember to be patient.


Writing Articles for SEO? - Do it properly!

An explination on important articles are for SEO.

SEO, article, article sites, search engines

The search engines are getting very smart these days. With the surge of free article sites that are appearing all over the net, they are paying more and more attention to the content of your articles. A free article could possibly turn up on thousands of sites so how on earth can the search engine index your free article and not the others. Ok, back links are great but I want to be seen on Google's pages.

Ok lets get down to writing our article. Think about your site content. Basically I use a rule of thumb, I exclude all the major search terms for the content of my site. No point in competing with literally millions of others. There are many programs that allow you to collect the search words for your subject. Ok this is where I start doing things a little different..

Try not thinking search word and start thinking search phrase. It absolutely amazing how many search phrases are used when using the search engines. Forget words like 'television' and start thinking in terms of '32 inch flatscreen tv'. Forget 'free music' and think in terms of 'free music to download now'. Visitors will use the most obscure terms. Try to use the search box the way you would speak. Think of the age group that you are attracting and if it's teenagers for instance, you need to tone down the etiquette as the youth speak their own language! Mis-spelt words are also good, words such as 'z' 's' as in teens or teenz.

Ok we now have a set of search phrases so how do we use them? There is a specific way which will give you an advantage. Remember the search engines don't always index you whole article. They tend to make a decision based on the first few words that make sense. It's no use saturating your article with keywords. Far better to be sparing and sensible.

1. Make sure that your main search phrase is inserted within the first sentence making sure that this sentence make sense.

2. Insert the same key phrase once more in the first paragraph.

3. Insert the same key phrase in the rest of article. A 3% density is just about right, that is 3 keywords or key phrases to every 100 words.

If you do the basics correctly you will enhance your chances of recognition. Don't be fooled into thinking that the engines need to see lot's of keywords. Be subtle, be clever and you will get your rewards. It also is worth considering hiring professional


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