Home Articles Blog Updates Subjects Topics Tips & Guides New Contact Us
adblock creatives to be added later Loose weight without medicines, step by step

Improve your sex life -- overcome your frustration

Survive in Bed Click Here!

Increase your breast size by 2 cups, naturally and without surgery Click Here!
This Single Mother Makes Over $700 per Week Helping Businesses With Their Facebook and Twitter Accounts. You too can earn extra money. Click Here!

Earn money with simple online job works. Click Here!

Discounts at Amazon.com

Eliminate your diabetes, we can help you destroy your diabetes

Self improvement and motivational guru gives simple tips to success - must listen

A foolproof, science based diet that will reduce your weight by 12 to 23 pound Click Here!

Blog

Article Marketing, Blog Marketing, Content  arketing & Online

 

Article Writing - The New SEO Master Tool - Part 1

Since search engines were invented, there has been a constant head to head between the search engine algorithm writers and webmasters. Every time the algorithms changed the webmasters tried to outwit them. The internet is full if conflicting SEO advice on how to achieve top rankings. This article hopes to clear up some of the confusion.

SEO, search engine optimization, search engines, Google, algorithms, article writing

Since search engines were invented, there has been a constant head to head between the search engine algorithm writers and webmasters. Every time the algorithms changed the webmasters tried to outwit them. The internet is full if conflicting SEO advice on how to achieve top rankings. This article hopes to clear up some of the confusion.

In the beginning it was sufficient to have an adequate amount of keywords on your website in order to rank highly in the search engines. This led to keyword spamming, a practice which still continues today amongst inexperienced webmasters.

Then along came Google and the goal posts shifted. Google put more emphasis on webpage linking, Their thought was simple - if one website had a link to another website, then it was as if the first website was placing a vote of confidence for the second website's content and therefore the second website must be useful and relevant to the readers of the first website. Thus the Google Page Rank was invented.

Soon the webmasters and internet marketers got to work. This saw the emergence of link forms and reciprocal linking sites. Internet marketers declared that the more links that appeared on your site, the higher it would rank in Google. Suddenly link pages from websites started to run into multiple pages as the race was on to exchange links with whoever would agree. Some sites started to have thousands of links point to their sites and began rising in the search engine rankings.

Of course the game of cat and mouse with Google continued as the search engine giant once again changed its algorithms.

It is now widely accepted that previous linking strategies are failing because of what Google now expects from links.

RELEVANCY

Google expects links on a site to be relevant to the readers of the original site.

ONE WAY LINKS

Google gives a much higher priority to one-way links without a reciprocal link in return.

ANCHOR TEXT

It is better for the anchor text (the actual text that contains the link) to be keyword relevant to the content and also to vary as numerous instances of the same anchor text without variance can be interpreted as keyword spamming.

The importance placed on the above factors has all but eliminated the effectiveness of previous linking strategies. Most links on link page directories were exchanged with any site who would reciprocate. Therefore most of these sites were not relevant to the original site.

The reciprocal linking strategy also negates the one-way linking preferred by Google. Most link directories contain the same anchor text in all links, as this anchor text was advertised on the "link to us" page.

Therefore Google now looks upon these reciprocal link directories as having no value. They do not distribute page rank and therefore do not help the ranking of your website.

That is why I now describe article writing as the new SEO Master Tool - please see Part II of this article for the reasoning.

 

Article Writing - The New SEO Master Tool - Part II

Article writing is now a major weapon in search engine optimisation. If you have read Part I of this article you will see why previous linking strategies are failing miserably. As the major search engine, Google now expects links in order to increase your site ranking to be:

1 Relevant
2 Varying Anchor Text
3 One Way Links

article writing, SEO, search engine optimization, search engines, article submission sites

Article writing is now a major weapon in search engine optimisation. If you have read Part I of this article you will see why previous linking strategies are failing miserably. As the major search engine, Google now expects links in order to increase your site ranking to be:

1 Relevant
2 Varying Anchor Text
3 One Way Links

These rules display that more of a natural linking strategy need to be evolved.

Writing expert articles about the content of your website helps to achieve the three objectives above.

First of all, you are able to place links within the resource box of your article pointing back to your website. Some article directories even allow you to place links within the article body itself. Therefore any link text that points back to your website is highly relevant to the article content itself, and your sire.

It is possible to vary the anchor text from article to article while still keeping it keyword orientated and most importantly, relevant.

By submitting your article to article submission sites, you are not committed to place a reciprocal link back to the article site on your website. This ensures that the link to your website is one way.

By writing many quality articles, you will start to be recognised as an expert in your field.

You can see how writing articles about the subject of your website can be a master SEO tool. However, things get even better.

Ezine authors and webmasters also regularly scour these sites for fresh content for their ezines and websites. Your article is free to be distributed and republished as long as it remains intact, with the resource box and all links live.

What this means is that each article can potentially create hundreds or thousands of backlinks to your website, each of them relevant, varying in anchor text and one way. Not bad for about 30 minutes work. So the advice is simple - get writing, or if you feel unable to write your own articles, get someone to write them for you!

 

Article Writing for the Nervous

Article Marketing, Blog Marketing, Content  arketing & Online is the hottest way of marketing your web sites, but writing does not come naturally to many people. We'll show you an easier way to start your writing career.

internet marketing, article writing, Article Marketing, Blog Marketing, Content  arketing & Online, marketing, business marketing, write an article

Article Marketing, Blog Marketing, Content  arketing & Online is the hottest way of marketing your web sites, but writing does not come naturally to many people. We'll show you an easier way to start your writing career. All through school and then maybe college or university, even as the writing became more detailed and longer. No matter how many times you have done it, writing is probably a task that many of your have continuously avoided. Now at a time when writing articles could help your job or work, facing the job at hand can be daunting.

I'm one of those strange people that enjoy writing, but even I get stumped some times and while there are a great number of people who do like writing, there are still those who would rather walk on hot coals than write an article. So for those people and the ones who like writing and would prefer to be more prepared here are some hints and methods that might help you.

Step 1: Prepare an outline or template first.
One of the best pieces of advice that I was given, many years ago, and which I still use in my consultancy is:
“Tell them what you are going to tell them. Tell them. Tell them why you told them."
Roughly translated into an outline this is:
• Pick a subject
• Introduce it
• Go into your detail
• Conclude as to why this was important.
Another template to think of - and one that gets published often is:
"Ten Reasons Why", "Top Ten Ideas", "Seven Solutions"
Well you get the idea.
Step 2: Pick your topic
Pick something you know about and start jotting down ideas. I find it easy to pick a temporary title sometimes other times I work on the subject and then the title just comes along on it's on.
The Top Ten is always the easiest and as it is a popular one with ezine publishers maybe you should make this your first one.
Maybe it is something for dog lovers so you could have:
• Top 10 best ways to make sure your dog gets its walk.
• Top 10 ways to meet other dog walkers
• Top 10 best ways to raise pups
Well you get the idea.
Step 3: Headings and Summaries

The first sentence for your article, should immediately grab the attention of your reader and introduce the subject of your article.
Many article sites ask for a summary of the article as well. The summary is used in two places:
• On the article site as a part of the search process
• On the search engine entry that links to where the article is on the article site
So you can see that this is the place to pique the imagination of the potential reader as well as get you well placed in the search engines.
Step 4: Add the Content

You should now be in full writing mode and able to jot down the rest of the article, remembering the conclusion. Read it through several times - but don't expect perfection. The more interesting the article is, the more people will read and remember it. The best ezine articles are between 300 and 750 words long. I have written longer articles of 1,000 to 1,250 words, and had them featured on web sites, but long articles don't fare well in ezines. So pick your market and try to get the right length for your choice of publication.

Step 5: The Resource Box
This is the reason for writing. The resource box is the 4 -7 lines that sits on the end of the article. The format should be as:
• Your Copyrights
• 2-4 lines about your expertise. You can usually include up to 3 hyperlinks. Affiliate links are generally not allowed - so give your web site address.
• The terms of using your article - the expression “You may print this article without charge, provided this resource box remains intact."
Now that is it.
------------------------------------------------
© Copyright 2006 Biz Guru LLC
Lee Lister writes as The Biz Guru, for a number of web sites including her own www.BizGuru.us and www.clikks.com where she sells her informational products. With over 20 year’s management and business consultancy experience with businesses large and small as well as being a serial entrepreneur, she now helps others set up, develop and market their businesses.

This article may be freely distributed if this resource box stays attached.
-------------------------------------------------




information visual branding business
instant traffic vacations article marketing
internet advertising article marketing
internet effect article promotion
internet marketing niche
internet traffic online business
into about traffic stop working
introduction effectively writing article
link seo writing articles
marketing manual article submission
methods boost traffic article writing
mistakes affiliate article marketers
natural quality keyword article
need effectively using article market
need product money niches
nervous seo article writing
online article submission directory
online business article marketing
online marketing article submission
online method article marketing
online submit articles business
outsource article marketing work
part article marketing
ppc traffic sides article marketing
promote increase mistakes article marketing
protect seo strategy article marketing
reasons article customers wallet
review ebook article marketing
review incredible article submitter
secrets social article marketing success
seen adsense seo article marketing
seo and article marketing
seo article marketing
seo good bad article marketing
seo internet rejected writing article
seo traffic article marketing
spider sales article marketing
steps boost article marketing
stop traffic article sumission
successful facts article marketing
success tracking web site article marketing
switch to working online
tips money online written articles
tips secret effective article marketing
tip success article marketing
traffic back links article marketing
traffic online marketing business
use content article traffic
using article marketing traffic site
watch sales article distribution
way to article perfect marketing
website increasing traffic article marketing
website produce writing articles
website promotion article marketing
website submit article marketing
web traffic article marketing
what niche marketing really is not
working online viral marketing works
writers outsourcing publishing program.
writing artical directories build links
accounting business professionals softwareanxiety common questions asked
important marketing articles keywords
online affiliate program advertising sites
avoid common affiliate mistakes
e books affiliate programs success
rules legal documents affiliate marketing
different types of acne treatment solution
alcohol addiction solution victims last night
ashwagandha health solutions ginseng