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Ebook, Electronic Book & Digital Book
Boost Ebook,
Electronic Book & Digital Book Sales
with Easy Online Marketing, p1
Have you experienced the famine cycle of
business lately? A client complained, “I get so
frustrated with being overwhelmed with business one week
and famished the next. The truth is many business
professionals experience the ebb and flow of business
when they first start out. Some never break out of this
daunting cycle. Their businesses eventually fail for
they never learn to balance the ebb and flow with
consistent marketing...
boost sales with online
marketing, Ebook, Electronic Book & Digital Book sales, internet marketing
Have
you experienced the famine cycle of business lately? A
client complained, “I get so frustrated with being
overwhelmed with business one week and famished the
next. The truth is many business professionals
experience the ebb and flow of business when they first
start out. Some never break out of this daunting cycle.
Their businesses eventually fail for they never learn to
balance the ebb and flow with consistent marketing.
A mentor friend advised me, “To create daily sales,
you must market daily.” Here are five of those top ten
things to include in your marketing plan. Include these,
break the feast and famine cycle for good and start a
perpetual boost in sales:
1. Put valuable free
content on your website.
Seek to educate your
audience. Help them make more money, cut costs or solve
their problems. Examples include: online assessments,
how to tips, short reports, resource lists, how-to
tutorials, dictionary of terms in your field, etc.
2. Create systematic ways to attract traffic to your
website.
Setup a marketing system that will
attract visitors to your website. Write articles that
create a link back to your site. Develop a newsletter to
stay in regular contact with your prospects and
customers. Offer free information to educate, entice and
motivate your audience. Include your website url with a
special offer to attract visitors systematically.
3. Automate keeping in touch with prospects and
clients. Put a subscription form on your website.
Make a special offer or free gift to entice your
prospects to sign-up. After building a list of
prospects, you must follow-up with them on a regular
basis to build credibility and relationship. You could
create a message and put it on an auto responder. Send a
message for every week with an offer for something
valuable that will cost your audience little or nothing.
4. Expand your marketing collateral.
If you
create a short report that your target audience will
value (e.g. “How to Hunt the Hidden Treasure in Your
Customer Files”), don’t stop there. Expand it to a
different media and/or market. You could create a
tele-seminar, short articles. Or use the information to
re-purpose it for a different market: coaches,
consultants, doctors.
5. Make marketing a habit.
Marketing must become a habit not an interruption.
Make a calendar that specifies what marketing
activities you will do, in what frequency and the
deadline. This way, your marketing becomes a part of
your regular routine and not an interruption of real
work. Schedule all your marketing activities including:
writing articles, advertising deadlines, traffic
building, referral systems, speeches, tele-seminars,
etc.
So how did your plan rate on a scale of
1-10? Seasoned business owners most likely already have
their plan in place.
Even so, no matter where your
experience level is, you can balance your business
profit cycles by including: valuable content on your
site, a systematic way to drive traffic, automatically
keeping in touch with prospects and clients, expanding
marketing collateral, habitual marketing, a good
referral system, automated billing system, templates of
best practice business and marketing materials,
soliciting previous customers and outsourcing your
marketing services.
Sound overwhelming? Don’t
worry. Even starting with 2 or 3 of these tasks will
help stabilize your sales flow. Start now. Put these
tips into practice one by one and break the feast and
famine cycle for good. Give your sales a perpetual sales
boost with consistent marketing. Go ahead. Market daily
and prosper daily.
Boosting the Sales
of Your Internet Marketing Ebook, Electronic Book &
Digital Book or Any Ebook, Electronic Book & Digital
Book
Learn how to effectively market and sale
your own internet marketing Ebook, Electronic Book &
Digital Book or other "how to"
Ebook, Electronic Book & Digital Books.
internet marketing
Ebook, Electronic Book & Digital Book, Ebook, Electronic
Book & Digital Book, internet
marketing, Ebook, Electronic Book & Digital Book sales
When you put your all into
learning something that you need to know, you can bet
that other people can benefit from what you have
learned. Internet marketing is one of those topics that
lots of people need help with. So once you've gained
knowledge and experience writing and selling an internet
marketing Ebook, Electronic Book & Digital Book might be a good opportunity for you.
In order to make money in Ebook, Electronic Book &
Digital Book publishing, you have
to have a product that people want. How-to books that
fill a need are undoubtedly best-selling Ebook,
Electronic Book & Digital Books. An
internet marketing Ebook, Electronic Book & Digital Book falls into that category.
There is nothing worse than an internet marketing
Ebook, Electronic Book & Digital Book or how-to Ebook,
Electronic Book & Digital Book that is filled with junk. Thus, in
order for your internet marketing Ebook, Electronic Book
& Digital Book to be a best
seller, it has to offer useful information. If it
doesn't, you'll get return requests and charge-backs
left and right. Besides, if you don't have quality
content in your internet marketing Ebook, Electronic
Book & Digital Book, you can't
comfortably offer a money back guarantee which is
actually a vital aspect of marketing Ebook, Electronic
Book & Digital Books for profit.
Every Ebook, Electronic Book & Digital Book, especially an internet marketing
Ebook, Electronic Book & Digital Book,
needs to have a clear purpose before you begin to write
it. Decide who your target audience will be - who will
buy your book? Selecting a niche market to sell your
internet marketing Ebook, Electronic Book & Digital Book to is half the battle. When you
narrow your market rather than trying to satisfy the
masses, you will have a much higher quality product and
less competition. The trick to producing a best seller
is to provide a solution to an existing problem that
isn't effectively solved by numerous competitors.
Add value to your internet marketing Ebook,
Electronic Book & Digital Book by
offering freebies as bonuses for buying the Ebook,
Electronic Book & Digital Book right
away. A customer's perceived value is very important.
Examples of bonuses might include things like a report
on how to set up an affiliate program for an Ebook,
Electronic Book & Digital Book, how
to manage a pay-per-click campaign, or how to write
results-oriented sales copy for an internet marketing
website.
Realize that if your internet marketing
Ebook, Electronic Book & Digital Book is going to make money, you've got to apply the
internet marketing principles that will get your Ebook,
Electronic Book & Digital Book
noticed, walk the prospect through the sales process and
close the sale. The first principle is driving traffic
to your website. Whatever internet marketing techniques
you use to accomplish that, targeted traffic is vital.
Once you have visitors at your website the sales process
kicks in.
Long-copy sales letters are undoubtedly
best for selling an internet marketing Ebook, Electronic
Book & Digital Book or any
other Ebook, Electronic Book & Digital Book for that matter. Short copy just doesn't cut
it. You see, when you are selling information products
online, like an internet marketing Ebook, Electronic
Book & Digital Book, you don't have
the advantage of a face-to-face sales opportunity. Your
web copy has to accomplish the sales for you.
To
close the sale, the copy must convey a unique selling
proposition - one or more things that stand out apart
from your competition. It has to be attractive and
compelling to your well-defined target market with
headlines and subheads that grab attention by stating
the product's benefit or solution, or invoking
curiosity. Your pricing strategy and relative bonuses
must give readers a high perceived value so they feel
they are getting an internet marketing Ebook, Electronic
Book & Digital Book and
additional information or products that are worth what
they are paying.
The sales copy also has to build
credibility either by stating the author's credentials,
using testimonials, or both. The reader's objections
also have to be countered by the sales copy. This can be
accomplished by addressing them directly and by offering
a money back guarantee.
A long-copy sales letter
for selling an internet marketing Ebook, Electronic Book
& Digital Book or another "how
to" Ebook, Electronic Book & Digital Book that creates a sense of urgency can result in
immediate sales. People have a tendency to be impulse
shoppers so creating urgency by offering a "limited
time" price or bonuses or making the product available
only for a limited time will prompt the close of the
sale.
Another factor to consider when writing
sales copy for your internet marketing Ebook, Electronic
Book & Digital Book is, buyers
want to know they can contact you. When you provide
valid, easy-to-find contact information your credibility
increases tremendously and as a result so will your
sales for your internet marketing Ebook, Electronic Book
& Digital Book or any Ebook, Electronic Book & Digital
Book you
choose to publish.
Submitted by rcplinks.com <a
href
="http://www.rcplinks.com/Article_Submission.htm">Article
Distribution Service</a>.
How to Use Internet
Marketing to Sell Your Own Ebook, Electronic Book &
Digital Book
So, you have a great idea for an Ebook,
Electronic Book & Digital Book, and
you want to market it. It is very easy to do these days,
and can bring in some money through Internet marketing.
Here are some tips in getting your Ebook, Electronic
Book & Digital Book ready, and on
the market.
internet marketing, Ebook, Electronic
Book & Digital Book, clickbank,
work at home, home business
So, you have a great
idea for an Ebook, Electronic Book & Digital Book, and you want to market it. It is very
easy to do these days, and can bring in some money
through Internet marketing. Here are some tips in
getting your Ebook, Electronic Book & Digital Book ready, and on the market.
Choosing the Topic
It is always easiest to write
about things that you really like. This means that,
unless you are a writer, that your writing will
naturally be more interesting if you write about things
you are familiar with like a hobby or some sport, or
electronics, or business, or Internet marketing, etc.
Then, you will want to look and see if there are people
interested in that kind of an Ebook, Electronic Book &
Digital Book. You can check this
out by seeing what keywords are being used, or if you
have a mailing list you can send them a product survey.
Write the Book
Make your Ebook,
Electronic Book & Digital Book stand out
by seeing what is on the market about that subject, and
then write yours a little different to make it stand
out. Also, make sure it is original. If you copy what
someone else has done, it can get you in serious
trouble.
Stay away from that. Make a lot of white
space by using subtitles (like in this article),
bulleted points, numbered points, and short paragraphs.
And unless, you are writing a technical manual, write
using rather simple words, thus producing clarity for
most people.
Format Your Book
Put your
Ebook, Electronic Book & Digital Book together with your word processor. Make sure you
have an artful cover, a copyright, your name, a table of
contents that is accurate, and use a good size font,
like 11 pt is good, but 12 pt may be better. Do a spell
check on the book, and if you are using any URL's, do a
double check on them for accuracy.
Once all this
is done, you are ready to turn it into an Ebook,
Electronic Book & Digital Book. There
are two ways to do this. One way is to send it by email
to an online company, and you pay them to format your
book for you. The cost is low, and they can give you
good quality. Usually this will be made into a .PDF
format. Another way to turn it into an Ebook, Electronic
Book & Digital Book is to buy a
software program, and do it yourself. This way also
works but it is rather expensive.
Market your
Ebook, Electronic Book & Digital Book
For a small fee you can give your
Ebook, Electronic Book & Digital Book to
Clickbank, and they will set it up for you, and sell it,
too. This will allow affiliates to sign up and sell your
book for you. You control all the rights, and you put it
on your Internet marketing website. They just collect
the funds and will get a percentage off the purchase
price. Clickbank handles a lot of Ebook, Electronic Book
& Digital Books and they do a
rather good job. Of course, being into Internet
marketing, you may want to do it yourself.