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Choose Wisely: How To A Pick Profitable Product Line

If you’re like most new online sellers, the problem with selecting the right product line-up for your web site isn’t a lack of choices. The problem is you have so many choices you don’t know how to start narrowing them down. The key, according to Vinnie Busnelli, General Manager for http://USellCorp.com, is to base your product decisions on facts, not emotions.

It’s Not Personal… It’s Business
New sellers often pick products based on immaterial factors, rather than studyi...

ecommerce,estore,auction,ebay,online store,internet,ebiz,home ebiz,products,sell,home-based business

If you’re like most new online sellers, the problem with selecting the right product line-up for your web site isn’t a lack of choices. The problem is you have so many choices you don’t know how to start narrowing them down. The key, according to Vinnie Busnelli, General Manager for http://USellCorp.com, is to base your product decisions on facts, not emotions.

It’s Not Personal… It’s Business
New sellers often pick products based on immaterial factors, rather than studying the indicators that tell them whether they can make money with an item. Explains Busnelli, “Your Internet business is a real business. If you want to make real money, you have to select your merchandise based on what the market is telling you, not on your personal preferences.” Over the years, he’s developed a few rules for determining the right wares:

• Don’t choose a product just because you personally enjoy it.
Many new e-tailers are more interested in selling products they love, than products that sell well. But you can’t afford to limit yourself to only selling products you’re passionate about. If there’s not enough demand for your product, or if there’s an overabundance of supply, you won’t be able to move your inventory, let alone make any serious money.

• Don’t choose a product just because you know a lot about it.
In online sales, you don’t need to be extremely knowledgeable about a product to do well with it. Unlike in a physical store, Internet retail doesn’t require you to talk to your customers to sell them an item. Your web site does most of the talking for you, and you can learn about your products as you go.

• Do choose a product based on market research.
You need to know what kind of consumer demand there is for a product, as well as how saturated the supply sector is. Product markets like iPods and PS3s have tremendous demand, but they have at least an equal amount of supply. There’s no room left in those markets to charge competitive prices and still make a profit. For long-term, sustainable profits, you need to look for product markets with a steady, median demand, and enough room for you to establish your corner of the market.

• Do choose a product based on the risk factor.
When determining whether a product is worth carrying, consider the difference between your costs and profits. For example, it’s far less risky to source a watch for $100, and sell it for $200, than to source a $2,400 plasma television set and sell it for $2,600. With the television, your profit is $100 higher, but you stand to lose a lot more if something happens to it. When selecting your wares, the less risk you assume, the better.

Creating the right product line comes down to making smart, informed choices. Do the research, find out where you can do well, and then put that knowledge to good use. States Busnelli, “Choosing the right products is so important to any new business. By basing your sales selections on the bottom line – not on a whim or your own tastes – you’re really positioning your business to succeed.”

 

How To Build A Highly Profitable Opt In List

If you do not have an opt-in list included in your marketing campaign, there is a high probability that you may be losing sales. For those who need extra help with this concept, here are a few tips to succeed:

1) Build trust in every way possible

Get your customers to trust you and your products. If you only launch your opt-in list, it will not make you an expert overnight. Put many articles in first before you start an opt-in list. Write about the topic you know and h...

opt-in list,mailing list,home based business,making sales,marketing

If you do not have an opt-in list included in your marketing campaign, there is a high probability that you may be losing sales. For those who need extra help with this concept, here are a few tips to succeed:

1) Build trust in every way possible

Get your customers to trust you and your products. If you only launch your opt-in list, it will not make you an expert overnight. Put many articles in first before you start an opt-in list. Write about the topic you know and have used for your site. You may also want to write articles on your own and submit to article directories. This will get your name across the internet and people will respect you as an industry expert.

2) Join forums from many other sites.

Provide expert advice on the topic you have chosen. When you feel that people trust you already, you will be able to start your own opt-in list. You can build a base as well with other forum users. Just simply ask them to join your list. Friends can always prove to be great customers. Provide a link to your site so they will be able to see what you are all about.

3) Make friends with other users in your opt-in list.

This can prove to be highly beneficial especially if it is someone who has previously launched a successful opt-in list. These are people that have the experience in this venture. While there are many articles available for you to use on the internet, there is no comparison to getting a first hand account from someone you trust.

Experienced opt-in list users will be able to tell you what to do because they have gone through it. While this situation is different for many people, the general concept can still be very helpful to you. There are many things to avoid and these people will be able to educate you on what to do.

4) Find something that is high in demand.

Find a product or service that people really want and also need. If you provide a service and product that you have researched and learned about very well, you can carry it on and benefit for yourself. Do your research and find those products so that you can be successful.

While it is true that it is best to sell something that you have interest in, there are only a few people who have the same interest as you. Even if you decide to sell something that is not entirely popular, you can still succeed with proper training. Be sure to provide your subscribers with promotional material that they could use and spread around to others. This will help your business with more possible customers.

All in all, building a profitable opt-in list will help you with sales and business exposure. As your list grows, it is imperative that you maintain the quality. Keep it organized and manageable. Always make sure that your subscribers are happy. This will be very profitable for you in the long run if everything is done right.

Copyright 2007 Donald Mckenzie Jr

 

The Money Is In Your List - How To Build A Highly-Targeted Opt-In List

Are you successful with your Internet business? Better yet, do you think you are successful with your online business? When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realize the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

The truth is, they all end up very upset because they fai...

Are you successful with your Internet business? Better yet, do you think you are successful with your online business? When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realize the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

The truth is, they all end up very upset because they fail to realize the secret behind the success in Internet Marketing.

Having a website is not a guarantee that your online business will succeed. How will you succeed if people will not realize that your business exist online? The key to Internet marketing is to get your business noticed.

An effective way to do this is to build an opt-in list. In fact, most of the people who are already experts in Internet marketing will tell you that building a highly targeted opt in list is the most effective and important tool in Internet marketing.

Basically, an opt in list is a list of email addresses of people who have agreed to obtain any kind of information from online businesses like you. The term “opt in” means that you have their permission to send to them whatever newsletters, brochures, or promotions that you have in your online business.

It is extremely important that you have their permission first before you send them information because unsolicited emails will be regarded as spam, and spamming is an illegal activity in the Net.

Because of the feasibility of building an opt in list on Internet marketing, most of the online entrepreneurs consider it as the most treasured tool online. They need this list in order to get the consumer’s attention and sustain interest.

By creating an opt in list, you will be able to maintain solid contact with your previous buyers at the same time boost your sales because of the fact that you have a sure target market always ready to purchase items from you.

Opt in list is considered to be the most important item in an Internet marketer. In fact, if in case something bad happens like emergencies and catastrophes and they could only save one item, it would be their opt in list saved on a backup disk.

Just imagine how these people value their opt in list. If this is the case, then it must be really something, right?

So, for people who are not yet aware of the importance of building a highly targeted opt in list and would like to know how to build them, here are some tips that could be very useful.

1. Decide on your niche market or your target market.

It is extremely important to know your target market in order to focus on something. It would be really confusing and time consuming if you will build an opt in list with no particular market in mind.

Moreover, having a niche market would bring more focus on your marketing campaigns and would derive better results because you have direct you emails to people who would most likely be interested in them.

2. Be sure that your selected target market is available in the Internet.

The mere acquisition of a niche market is not a guarantee that you can already start building your opt in list. Since, the concept of opt in list is specifically generated to aid in the growth of the Internet market of a particular entrepreneur, it is important to have a niche market that is available through the Internet.

The concept is basically simple, how can you promote your online business if your niche market is not available in the Internet? Hence, it is extremely important to verify if your target market is available online.

3. Verify if your chosen target market is income-generating market.

Building a highly targeted opt in list will just go to waste if your niche market is not generating any income at all.

Try to verify their income-generating potential through the search engines, wherein you will find some paid ads related to the keywords you have searched. This would only mean that if somebody is willing to pay to advertise focusing on the same target market that you have in mind, chances are, you will be able to reap positive results on your target market.

4. Generate solutions to the problems of your target market by using Internet forum.

Creating this type of forum will initiate the underlying solutions that will answer to most of your target market’s problem.

Through their posts and threads, you will be able to identify your target market’s problem and will be able to come up with a great solution. In turn, it will be very handy when you make your opt in list.

Indeed, the success of an online business or Internet marketing greatly depends on the opt in list. It is where the online businesses could come up with newsletters that would allow them to promote their products at the same time create the need for it. In turn, it will generate more income and make more money.

As they say, money is in the list that’s why most businesses consider opt in list as valuable as gold.




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