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TITLE AND SUBJECT OF ARTICLE
How To Build a
Successful Web Hosting Business
When you start your own hosting business,
there are many things you will want to take into
consideration. One of the most important things you will
need to figure out is how you will attract customers.
hosting
When you start your own hosting
business, there are many things you will want to take
into consideration. One of the most important things you
will need to figure out is how you will attract
customers. There are four important factors you will
need to know in order to build a solid customer base
with your business. If you are a reseller, you will want
to know which company to buy your package from.
You will also need to have the skills necessary to run a
hosting business. The very first issue you will want to
pay close attention to is the design of your website.
This is the first thing a visitor will seen when loading
your site, and you will want to leave a good impression.
If they aren't impressed with the design of your site,
they are unlikely to become a customer. Your website
should have an easy navigation menu, because few people
will take the time to figure out how to move around your
site. You should also try to use a custom design rather
than a template.
Thousands of websites use
generic templates, and they all have the same look and
feel. You will not be successful online if you try to
blend in with everyone else. You have to find a way to
stand out, and using a custom design for your site is
the first step. You want to have a professional look. It
is also important to provide a variety of different
hosting packages which can accomodate clients on a
budget. Whether you decide to offer customer service via
phone, IM, or email, make sure you respond to questions
quickly. If you take longer than a day, your service
will appear to be poor.
If you have some money,
don't be afraid to invest in a tech support department.
It is well worth it, and will separate your company from
the thousands of other hosting services available. You
should also provide tutorials on your website which will
help your clients learn more how to optimize or market
their sites. If your target is clients with e-commerce
sites, write articles about how they can build their
business.
It may be helpful to start a forum
where your clients can exchange ideas or information.
This could function as a kind of tech support where
clients answer each others questions and problems. At
the same time, if you start a forum it is critical that
you provide excellent service. If you make an error with
a client, it won't be long before many of your other
customers learn about it.
How To Run A
Successful Hosting Business
Running a hosting business
Any
business planning on selling web hosting to their
clients should consider a lot of important aspects of
how to run a successful web hosting company. Many hosts
lose clients daily due to lack of support, long periods
of downtime, not providing enough service, the list is
endless. In this short article I am going to outline
ways you can become a successful host.
1 –
Reliability
In my opinion I think that the most
important part of a succe...
hosting,reseller
hosting,shared hosting,website hosting,web site hosting
Running a hosting business
Any business
planning on selling web hosting to their clients should
consider a lot of important aspects of how to run a
successful web hosting company. Many hosts lose clients
daily due to lack of support, long periods of downtime,
not providing enough service, the list is endless. In
this short article I am going to outline ways you can
become a successful host.
1 – Reliability
In my opinion I think that the most important part of a
successful web host is the uptime of their servers. For
clients and this is from experience if you try and
access your emails, or web site and both are constantly
down because the server is offline, it can be the most
annoying thing in the world.
Downtime can be a
major factor for a web host to lose clients, for the
simple fact that they are paying for a service that they
are not receiving. Many hosts offer an uptime guarantee
of around 99%, which is acceptable because servers will
go down from time tot time.
A good way to
maintain a reliable server, if is monitor every server
and this can be done easily using one of the number
monitoring services available, More information about
server uptime monitoring can be found in this forum.
2 – Customer Service
Again this is an
important factor of a host that potential clients look
for, a good host will offer a variety of ways for their
clients to get in contact with them. Some of the popular
support options that hosts offer are live support,
email, phone and fax.
In the event that a
client’s web site goes down for whatever reason, they
want to know that they will be able to contact their
host and get the problem resolved. If a client finds it
hard to contact their host, they can become frustrated.
I would recommend if you are going to open a web
hosting business, ensure that you do offer good customer
support.
3 – Price
The price of your
hosting service must be reasonable, finding a mid-point
between offering a good service and making a profit can
be hard to find. I would recommend looking at the
services on offer from a number of other hosts. However
I wouldn’t try and offer too much, without setting a
price that as the host you can maintain.
In my
opinion I believe that reliability, customer support and
price are important to clients looking for a good web
host, and to succeed as a host, should be able to offer
these to their clients.
How to Protect Your
Web Business from Hosting Troubles
Recently, I had very bad experience with my
hosting service. That nice morning I tried to visit one
of my websites and…Yak! – A scary message appeared
instead. I tried another 3 websites and got the same
message stating that I have an issue with my hosting
account.
web hosting, internet
I would
like to thank my website hosting provider for their
excellent service; for giving me the experience,
described below, in the very beginning of my web
carrier, so I can evaluate and get the important lessons
on time and for inspiring me to write this article.
There is something you and your hosting provider can
learn from here.
Recently, I had very bad
experience with my hosting service. That nice morning I
tried to visit one of my websites and…Yak! – A scary
message appeared instead. I tried another 3 websites and
got the same message stating that I have an issue with
my hosting account.
So, I logged on into the
hosting website to realize that my bill for that month
was late!?! But I sign up for recurrent payments via
PayPal, following the very same hosting service
suggestion? From my point of view there was no reason to
be punished at all. That didn’t make me feel better, as
the anger started to build up, after the initial
confusion.
I was running Google Adwords campaigns
on all 4 websites uploaded on that hosting service. If
you are in the web business you know exactly what that
means. The customers are clicking on your ads. You pay
for the click. They don’t get to the site. So, they
click again; you pay; they don’t get it and so on… And
all this happens while you sleep or have no idea about
what is going on.
The first thing which came to
my mind was: Pause the Adword Campaigns and try to find
the solution of the current situation. So, I paused the
campaigns and realized how practical this feature is.
Then went to the hosting website and submitted my
monthly fee, using again PayPal.
Meanwhile, the
confusion and anger were building very strong within.
What was the reason for all that mess? Why, due to some
issues between the hosting payment system and PayPal, I
have to be punished so badly?
It turns out that
the hosting service sent 3 notifications via email on
that issue. So, they thought that I know about it and
after the final notice they decided to pull the trigger
and play hard. But they were wrong on that assumption.
All their emails were labeled (unknown sender) in my
gmail account, which means - junk!
How comes,
that professional webmasters misidentified themselves,
by using unknown account to notify their customers for
such an important issue? I have no answer on that. All I
know is that there is a nasty cookie, placed in my mind
about hosting services. It is full of anger and
confusion.
In a short run, my hosting guys won,
they got there money on time. In a long run they lost me
as a customer. What is the lesson here for all of us?
How to protect your business from hosting troubles like
that?
Treat the hosting as investment. Investors
have a simple rule: never put all your eggs in a single
basket. In fact, money generating website is an
investment and it should be protected as such. Imagine
all your websites placed in a single hosting account and
all shut down, due to bad management decision.
What else may have a negative effect here? - Spam
complains! Recently, a famous marketing guru’s website
was shut down for almost a month due to spam complains.
If you have several websites, hooked on a single
account, such complain may put all of them down. That
may cost you a lot, too.
Another unpredictable
and out of your control factors are natural disasters.
Earthquakes, flooding, hurricanes, fire and the water
brought by the firefighters may destroy physically
management or data centers of your hosting services
without any possibility for recovery. That brings up
another, very practical tip: always keep a complete and
updated copy of all your website files, ready to be
uploaded to a new provider.
Another thing to
consider here goes to autoresponder services. Everybody
knows that your money is in the list, right? So, where
is your list? In the autoresponder service center which,
in fact, is another hosting service for you. Make a
habit to download, on a regular basis, your lists. It is
built with your money, so you must protect your business
from any autoresponder malfunctions, too.
So,
human errors, natural disasters and spam complains are
those major factors, you will never have control on. The
only wise decision here is to spread your businesses
around several hosting services to minimize the effect
of the unpredictable, but always possible events. And
don’t forget to keep updated copy of all your web files,
too.
For your web success!