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How To Link To Your Website When Writing Articles

However, you must know how to link to your website properly to get the full benefits of linking. If you don’t link properly, they could kill your marketing efforts.

Often times, many writers make the same mistakes. They put typically try to send someone to their website directly from their article. In the resource box, they provide a raw link with the URL of the website. Below is one of the biggest mistakes that an author can make:

“If you enjoy shopping find out how yo...

How to write press releases,more traffic,traffic generating,online marketing tips,traffic building,how to write articles, how to write short articles, blogging traffic,blogging site, writing articles

However, you must know how to link to your website properly to get the full benefits of linking. If you don’t link properly, they could kill your marketing efforts.

Often times, many writers make the same mistakes. They put typically try to send someone to their website directly from their article. In the resource box, they provide a raw link with the URL of the website. Below is one of the biggest mistakes that an author can make:

“If you enjoy shopping find out how you can get cash back from your online shopping. Visit us at http://www.myayopahstore.com Click here now!”

Most often, writers will use the same generic resource box in all or their articles, no matter the topic of their writing. Unfortunately, because they use this resource box, the wrong way, they get very few benefits from their writing efforts.

Writers must understand that in order to rank high in the search engines for a keyword phrase, that the most important factor that will allow them to achieve their goal is having links from external websites using this keyword phrase linking to the writer.

If hundreds of websites say that your site is talking about Shoes, even if the keyword “shoes” is not on your site, search engines will believe the majority.

When a searcher enters “shoes”, search engines will for sure show your website. This has been proven numerous times, you can try it yourself:

Open http://Google.com and enter the following query: “worst president” without the quotes. Have a look at the #1 website (http://www.whitehouse.gov/president), the text “worst president” doesn’t exist in the page at all!

This tactic is so powerful that if you spent enough efforts into it, you could redirect people looking for Wendy’s to the Mc Donald’s website!

It’s VERY EASY to create useful links. Take the example of someone promoting a website about “shopping online”.

1. The first thing to do, is to use this keyword phrase or some variations of this keyword phrase in the anchor text of your link. If you’re not familiar with HTML, it is done like that: This HTML code creates a link like: Anchor Text

2. Then in the resource box, you have to use as many related terms as you can because search engines, especially Google, take the surrounding text into account.

Take a look at the resource box below for this article. There are several links to the website using related keyword phrases. The surrounding text is also using related terms, even if they are not links, they will help the search engines and tell them what your website is talking about. Creating such resource boxes when you submit your articles to article directories will increase ten folds the benefits of your links.

Another important point is to use different resource boxes and different anchor texts each time you submit a new article. Don’t waste your writing efforts because of a poor linking strategy! Use this tactic right now and be amazed by the results.

 

How To Create A Link Bait Program

As you go about developing a comprehensive program to increase traffic to your Internet business website, you likely are looking for those tools that can be most useful to you. To this end, you may wondering how to create a link bait. Indeed, a link bait can be very helpful to you in beefing up the volume of traffic to your Internet business website. Through this article, you are provided with an overview of how to create a link bait.

In simple terms, link bait is any c...

link building

As you go about developing a comprehensive program to increase traffic to your Internet business website, you likely are looking for those tools that can be most useful to you. To this end, you may wondering how to create a link bait. Indeed, a link bait can be very helpful to you in beefing up the volume of traffic to your Internet business website. Through this article, you are provided with an overview of how to create a link bait.

In simple terms, link bait is any content or feature that is included on a website that “baits” or attracts and draws people to place links to the particular website that is featuring this attractive content or feature. Using link bait oftentimes is a part of an overall search engine optimization program and plan. In very simple terms, link bait is anything that ends up being interesting enough to catch attention from other people.

Examples of link bait include placing links to a website within copy that is included within or placed on bulletin boards, social networking website venues and newsgroup websites. Many people have found this type of Internet marketing as part of a link building program to be very powerful and ultimately successful in increasing traffic to a particular website.

Some of the more common link baits include:

Informational Hooks: These types of link baits provide a reader with useful information which causes them to click on a link.

News Hooks: These types of link baits provide tidbits of news that motivate a person to click on a link.

Humor Hooks: By entertaining a reader, a reader many times will take the step of clicking on a link to see “if the story continues” at the referenced website.

Evil Hooks: The making of strong, negative or even harsh statements oftentimes can motivate a person to click on a link.

Tool Hooks: By providing access to some sort of tool that might be useful to a person, you oftentimes can motivate a person to click on a link.

By using these proven link baits, you likely will be able to develop a successful inbound link program that will increase the traffic to your website. Increased traffic will result in an increase in revenues and profits as well -- which is, of course, your ultimate goal when it comes to a Net based business enterprise.

 

Why you need to have a text link strategy and how to get started

Text links are the foundation of the internet. Without text links, there would be no internet. Without text links, there would be no internet users. Text links make the internet “user friendly” and allow surfers to easily move from one location to another to locate the information they choose.

advertising, marketing, internet, promotion, web, email, ezine, ppc, link, banner, newsletter, blog, rss, article, ebook, forum, text link

If you have been on the internet more than 10 seconds you know what a text link is -- a word, or group of words which can be clicked to direct a web surfer to another page or site on the internet which will provide information related to that word or group of words.

Text links are the foundation of the internet. Without text links, there would be no internet. Without text links, there would be no internet users. Text links make the internet “user friendly” and allow surfers to easily move from one location to another to locate the information they choose.

In spite of the facts that this advertising tool is so familiar and simple, many internet marketers overlook it when devising an advertising and marketing plan. But this is a very big mistake because text linking is one of the least expensive and yet most powerful advertising options available.

<b>Why You Need A Text Link Strategy For Your Web Site</b>

Why is it important to have text links spread across a network of other web sites? I can answer that in one word -- traffic.

Text links equal traffic. It really is that simple.

Text links work for you three ways:

~ Direct traffic when visitors click on the key words you have selected as your "anchor text". This is very targeted, very profitable traffic too as each visitor deliberately clicks with the intention of learning more about whatever the key words are promoting.
~ Search engine traffic when their spiders encounter the text link and key words then visit your site. This can lead to more frequent visits by the search engines and factor into search placement.
~ Back links that affect both search engine ranking for your site but also search results

Text links can provide all those benefits -- which can directly translate into income from your web site -- and you can often buy text links for under $10 and the link will not only promote the specific site or page you choose but also connect it with the specific key words that will benefit you the most. Even better, when you buy a text link you are locking in your price so even if it delivers a ton of traffic -- you don't have to increase your ad budget.

<b>How Can You Get Started With Text Links?</b>

After you have developed your site and it is ready for visitors you should work up two versions of your text link. The first will be just a few words or a short phrase that includes the key words for your target site. The second will also include a longer description that may be a sentence or two. You should be able to find a selection of text links available for either choice.

When purchasing text links it is important to work with a known quantity and that usually is made easier if you work through a reputable text link broker.

Some points to consider when buying a text link:
~ Search engine rank (Google, Alexa, etc.) and age of site
~ Traffic
~ Content, design and usability of site
~ Placement of your link and number of links on the page/site

Many inexperienced text link buyers focus solely on Google PR but that little number doesn't really tell an accurate tale about the traffic level on a site. While you shouldn't ignore search engine rank information, I think it is more important to pay attention to the position of the link and the relevancy of the page or site content to yours. This will deliver better results in both the short and long term.

Where can you find text links? Visit my newsletter Establish Your Epresence for some helpful hints.




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