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Answer Questions On Yahoo!

Building internet traffic to your website is a fairly simple process. The only thing you need to do is demonstrate your value in front of your target audience. In other words, you need to look for places where your target market spends time while online and then find a way to put a little sample of your expertise right in that spot, along with a link back to your website.

Of course, there are lots of strategies to get traffic to your website but most of them cost a lot o...

answer, question, yahoo, forum, post

Building internet traffic to your website is a fairly simple process. The only thing you need to do is demonstrate your value in front of your target audience. In other words, you need to look for places where your target market spends time while online and then find a way to put a little sample of your expertise right in that spot, along with a link back to your website.

Of course, there are lots of strategies to get traffic to your website but most of them cost a lot of money. Posting advertisements is not what this article is about. Rather, it’s about inexpensive and/or free strategies to allow your target market to discover your value along with an easy way to link through to your website.

One of the best ways to do this is to post valuable comments on blogs and forums. Many of the popular ones get tens of thousands of visitors each month and a few well-placed comments can drive significant traffic your way. And as it turns out, one of the very best forums for attracting new and highly targeted visitors to your website is Answers on Yahoo!

Answers (http://answers.yahoo.com) is a forum where you can post a question you need answered. You can also provide answers for those questions you have answers to. The beauty of this forum is that you can set up your account with a link to your own website, allowing readers of your answers to click through to your website for more information.

Answers is a great way to get highly targeted traffic to your website because you can select only those questions whose answers you specialize in. You can select the exact questions where you can provide the most value. And when you leave that value on the forum, the precise people you want will be the ones who read it.

Think about this for a second. Who do you think will be reading the questions you’re providing answers to? Well, it will be exactly those people who don’t yet know the answer and those who actually WANT the answer. In other words, they are exactly the people you want to find. In fact, I would say it’s the most direct way to find your ideal customer online.

Posting on forums like Answers only becomes successful when you’ve posted a number of responses already. There are literally thousands of questions on Answers and a single contribution will do little to increase your website’s traffic statistics. But if you dedicate an hour each day to post answers, you’ll be amazed how quickly it builds up and soon, you’ll be getting a steady stream of traffic on your front door.

Yahoo also awards contributors with points, earned through continued contributions and positive feedback from other users. Once you’ve accumulated a lot of points, the confidence factor starts to rise and other users will realize you’re an authority. That will only increase the percentage of users who click through to your profile and then on to your website.

Building website traffic isn’t difficult. It doesn’t even cost a lot of money. It just takes time and a little know-how. Yahoo Answers is a perfect example and I hope you take advantage of that resource and start building an identity for yourself and letting the internet take care of the rest. You’ll be amazed at the benefits you can receive by giving away your expertise for free.

 

Facts You Never New About Yahoo, Google, Ask Jeeves, And Alltheweb

Almost 85% of all knowledge obtained online starts with somebody doing research on one or more search engines. Weather it be a product or a service, search engines are the most likely tool people are using to find what they want. You would benefit greatly to gain an understanding of how search engines can help grow your business.

Search engines have two basic styles - portal and search box focused. In either search style, results depend on inclusion within the engine’s ext...

pay per click, keyword, keyword phrase, pay per click advertising,

Almost 85% of all knowledge obtained online starts with somebody doing research on one or more search engines. Weather it be a product or a service, search engines are the most likely tool people are using to find what they want. You would benefit greatly to gain an understanding of how search engines can help grow your business.

Search engines have two basic styles - portal and search box focused. In either search style, results depend on inclusion within the engine’s extensive database, some using human editing and others fully automated, some requiring paid inclusion and others free. Search results listings are called SERP’s or search engine result pages.

Studies have shown that search engines and links are the most effective way to reach web users. While other successful internet marketing tactics include word of mouth and traditional direct mail advertising.

Search engine marketing is tiered, meaning one may promote a website on the search engines at various levels of visibility. Each level offers a distinctly different service than the next. At the most basic level of marketing is search engine listing which is simply registration in any given search database. This doesn’t guarantee or solidify ranking in the top results, but does obtain consideration. The next level is called search engine optimization, or improving a website’s ability to gain top rankings in SERP’s.

To rank relevantly within search engine results, websites must be considered relevant for a particular search algorithm for that particular keyword or phrase. This is a dynamic and growing strategy based on various tactics aimed to use search algorithms to the marketer’s best advantage. Currently, websites rank highest when each page is optimized separately. Metatags are thus developed with appropriate content.

There are countless search engines driving traffic to websites. Most of these are small, targeted and growing, while others have large, broad and loyal audiences. Just a few search engines control the majority of queries on the Internet. These leaders include: Yahoo, Google, Ask Jeeves, and AllTheWeb.

Other search sites compile results from multiple search engines into all-encompassing SERP’s. Finally, a one-of-a-kind undertaking, the Open Directory Project or DMOZ is a non-commercial directory focused on human-editing and free inclusion.

Studies also indicate search engines and links are the most effective method to reach users. According to GVU users survey, 85 percent of all new visitors currently arrive from search engines. Other strong marketing venues include word of mouth and print direct mail advertising.

Traffic Facts

The following shows the average reach. For instance, if you sampled a million Internet users, average reach states how many visit each of the follow (Metrics as of February 2005.)

Yahoo301,800 reach per million Internet users
Google170,650 reach per million Internet users
Ask Jeeves6,905 reach per million Internet users
AllTheWeb1,070 reach per million Internet users
Dogpile1,485 reach per million Internet users
DMOZ1,880 reach per million Internet users

Today Yahoo is the top ranked, highly trafficked website on the Internet. Word of mouth grew into what is now a publicly traded company. Yahoo listing is as important as that in the phone book.

Google.com open in a garage in September 1998 in Menlo Park, California. Google handled more than 100 million search queries a day by the end of 2000.

In February 2002, Google launched Ad Words, a self-serve cost per click advertising model. In December 2002, Google launched Froogle, a free product search service. 2004 brings Local Search and Gmail, as well as a public offering under the ticker GOOG.

No longer a garage business, Google reaches an average of 148,800 million users each day. Being included in the next Googlebot Internet crawls is as important as drinking milk.

Ask Jeeves Inc. was founded in 1996 and is now a publicly traded company with headquarters in California. Its syndicates search technology and advertising units to a affiliate partner network including Excite, http://Ask.com, Teoma, Ask Jeeves Kids, MyWebSearch, MySearch, MyWay, MaxOnline, iwon.

Ask Jeeves began as a human-edited listing but has since abandoned this for algorithmic search results. Smart Search allows users to search keywords such as celebrity names and receive an instant biography and photograph above results. Binocular icons next to certain results allow quick web page previews.

A Overture Services business, AlltheWeb’s index (provided by Yahoo) includes billions of web pages, as well as tens of millions of PDF and MS Word files. AlltheWeb offers specialized search tools for the major browsers and advanced search features, supporting searches in 36 different languages, news, images, audio, video and multimedia files.

AlltheWeb is powered by FAST and considered by some as a likely candidate to exceed Google’s success. The search engine’s strongest asset is fresh information, re-indexing sites and removing broken links every 7-11 days. AllTheWeb is also know for its SafeSearch filtering option that removes offensive content from SERP’s.

The information provided here should give you a good insight into understanding how the major search engines got their start. Market your website to these top search engines and improve traffic to your online business.

Don’t give up! If at first you don’t succeed, TRY, TRY, AGAIN! There is a lot to learn when starting a online business. Give yourself a break and don’t set unrealistic goals. Contrary to popular beliefs, having a successful, profit making, online business doesn’t happen overnight.

 

Eight Billion Reasons Yahoo Didn't Buy Facebook

For much of the year, Facebook had been in negotiation to sell itself to Yahoo. The market value of the "instant behemoth" social service sites has fluctuated, as services both large and small have changed hands this year. The first big acquisition was Newscorp's purchase of MySpace for $580 million in 2005. That set a benchmark, which was driven upward somewhat by the NBC Universal purchase of women's online network iVillage for $600 million earlier this year.

Social netw...

website hosting, yahoo, facebook, purchase, failure, eight, billion, valuation, price

For much of the year, Facebook had been in negotiation to sell itself to Yahoo. The market value of the "instant behemoth" social service sites has fluctuated, as services both large and small have changed hands this year. The first big acquisition was Newscorp's purchase of MySpace for $580 million in 2005. That set a benchmark, which was driven upward somewhat by the NBC Universal purchase of women's online network iVillage for $600 million earlier this year.

Social networking sites typically allow users to create and share blogs, pictures and videos with friends and the wider public. What makes Facebook different from MySpace? Its founder(s) set out to create a social networking site that is designed for post-high school users. It connects people by region, college, company and high school.

Build a personal profile and connect with others that are sharing your life experience as opposed to your social, entertainment and artistic interests, which are the focal points in MySpace. Facebook attempted to blend a little maturity into the energized chaos found on MySpace, and they have been successful. Their current membership is somewhere north of ten million - compared to the 145 million that MySpace claims.

The MySpace inclusion of 'artist pages' allows artists working in audio and video mediums to freely distribute media from within a social network. It has become a central feature of the network. Artist pages exist alongside individual profiles, and in addition to the regular profile features they allow the artists to upload media and distribute it in the network. Individuals can link to artist pages, endorse media, and participate as fans. This feature resulted in bands using the site to promote their music, one of the dynamics of the site that has made it so successful.

Facebook's orientation around actual communities makes it much more efficient as a connectivity tool. You can connect to anyone within your group and you can search for people across the entire Facebook spectrum. Specific interest areas are much more easily brought into focus and it is easier to build a group around them. The big question for Facebook is its relevance past the college years. The question for MySpace will be its ability to undergo a little maturation in the form of advertising and control of commercial video and music posting.

In the marketplace Facebook has had several suitors on its dance card, having held negotiations with both Microsoft and Viacom over the past year. Microsoft has in fact signed a deal with Facebook whereby Microsoft will sell and provide banner ads and sponsored links for Facebook using its adCenter online advertising software. Some medial analysts dismiss this deal as minor, citing banner adds as passé and sponsored posts as an advertising method that is showing some age as well.

In the Google corner, the company has announced a deal with MySpace to pay at least $900 million in shared advertising revenue and become the site's sole search provider. As part of the deal, Fox Interactive Media will add Google search boxes to MySpace and its other web sites. Google has first crack at selling any display ads Fox doesn't sell directly. Google has shown an ability to work partnership agreements and a willingness to settle for a piece of the action that has served them well in the feinting and blocking that occurs in the Internet consolidation ring.

Google's purchase of YouTube ratcheted up the pressure on Yahoo to close the deal. It's worth noting that Google bought YouTube with Google stock - a choice that was not open to Yahoo in their Facebook negotiations. Earlier this summer Yahoo decided that Facebook was too expensive at $1 billion and in July, came close to closing an agreement at the $800 million figure. The reported high offer of just over 1.6 billion was rejected, and now Facebook claims it isn't for sale, but if it was, it's worth at least 8 billion.

From a financial/cultural perspective, Yahoo had a lot on the line with this acquisition because it would have significantly reshaped the portal's efforts to establish and hold a Yahoo "community." In one Yahoo corner or another, many of the features contained in both MySpace and FaceBook can be found already as Yahoo proprietary components. What is missing is the packaging and the social cachet that both social networking services hold for young people.

Yahoo has built a strategy of drawing Internet users and advertising through building community-based services on the Web, but acquisitions so far have been on a small scale. Recently Yahoo has acquired Bix, MyBlogLog and Kenet Works. Bix and MyBlogLog are built along social networking lines, and will work (hopefully) as a complement to Yahoo's current properties: Flickr, Delicious, Upcoming and WebJay. All of these have slightly different orientations: FLickr is photo-centric, Delicious is a blog tagging and sharing service and Bix is a digital karaoke and entertainment site that takes amateur uploads.

While the Yahoo / Facebook deal appears to be dead, the evolution of social networking sites is bringing several characteristics to light. There is some indication that user loyalty is a slippery issue. MySpace users are migrating to Facebook, YouTube and other sites as their primary "hookup." Average visitation time on the site has dropped by over half.

On the other hand, Media metrics firm Hitwise has released its Media Report which found that MySpace is still atop the social networking mountain, with 82 percent of visits to the top 20 social networking sites landing on their site. Whatever the figure, Yahoo's attempted purchase of Facebook would have been an expensive bet on a hot product that could cool as quickly as Friendster and others that have preceded it. Finding an advertising model that works for the Facebook is also going to be a challenge, particularly given the existing Microsoft deal to handle some ad placement for the service. Given the turbulence in the social network marketplace, the inability to close the deal may end up being a positive for Yahoo.

 

 

 

 

 

 

 

 

 

 

 

 




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